The Mindset Method Part 1 is a series of best practices to provide the advisory team with a framework for sorting and organizing new and existing clients as well as, creating a heightened sense of awareness around the types of clients who bring to value to them and their business. It will also provide an opportunity to take a detailed 'snap shot' of where the advisors business is today, which is important for guiding and measuring their future success. It will provide the advisor with specific information on how we will work together to build the foundation of strong client relationships based on trust. This includes a concept on how to create great chemistry with their most valued client, as well as a framework to consistently deliver an exceptional client experience. This program is offered via On Demand (Self Study) or via One-to-One Coaching biweekly in virtual meetings.
The Mindset Method Part 2 is a series of best practices dedicated to working with new clients and it will outline the sequential steps of bringing on a new client (reinforced with a rigorous New Client Checklist) as well as, ensure the advisors are attracting the right types of clients. It fully emphasizes and integrates full financial discovery and delivery of comprehensive financial planning - ensuring all aspects of their professional and fiduciary duties are met. The latter half of the best practices are dedicated to working with the advisors existing high value clients and outlining the sequential steps of re-branding to create strong brand loyalty. In addition, it is a methodical approach to ensuring all aspects of discovery and financial planning have been provided to these clients - again ensuring all professional and fiduciary responsibilities are being met. This is often an overlooked group - one that offers great potential! These clients not only need to be competitor-proofed but are poised to become advocates of the advisor and their team. This program is offered via On Demand (Self Study) or via One-to-One Coaching biweekly in virtual meetings.
The Mortgage & Credit Score Playbook: Dual Approach to Unlocking Wealth at Every Stage of Life
When it comes to homeownership and financing, mortgage planning and credit score management go hand in hand. A strong credit profile leads to better mortgage rates, lower borrowing costs, and increased financial flexibility. As a financial advisor, understanding how to guide clients in both mortgage planning and credit score optimization is essential for helping them secure better financing, manage debt strategically, and maximize long-term wealth.In this program, our experts will break down mortgage strategies and credit optimization techniques into separate, focused discussions, giving advisors the tools to guide clients through both areas effectively. Advisors will learn how to help clients improve credit scores before applying for a mortgage, manage mortgage debt at different life stages, and leverage home equity in retirement.
Many families have saved money for college, but most haven't saved enough money to cash flow college. Even well-prepared families often lack a clear strategy for how to use their education savings. This session will examine the ROI for a bachelor's degree, the purpose of the FAFSA (and why most families should complete it), the current gifting landscape, and strategies for using student loans effectively.
As the landscape of college funding continues to evolve, financial advisors must adapt to a new set of rules shaped by regulatory changes, shifting student loan dynamics, and the growing influence of AI in higher education. What was once a relatively stable planning domain is now a moving target, creating both uncertainty for families and opportunities for advisors who are prepared to serve as trusted experts in this space.
In this webinar, Joe Messinger explores policy changes that affect college planning strategies for 2026 and beyond, focusing on how advisors can deliver more proactive, high-value guidance. The session examines practical approaches to optimizing college funding outcomes, including strategies for navigating complex family situations (such as divorced households under new aid rules), maximizing the expanded flexibility of 529 plans, and implementing more tax-efficient distribution strategies.
To highlight key decision points in the college planning process, Joe uses case studies to illustrate when to prioritize need-based versus merit-based aid, how to reduce a family’s Student Aid Index (SAI), and how advanced techniques can be applied for high-net-worth families and business owners to improve tax efficiency and cash flow.
Investors often perceive their returns as a purely quantitative result of markets, risk, timing, or expertise. But emotions and behaviors can play an equally important role in performance. This presentation reviews the history and principles of behavioral psychology and explores the influence of emotion on decision-making. Using real life examples, we compare and contrast an investor’s narrative to that of a speculator and offer a framework for bridging behavioral finance and market efficiency. The presentation cites academic research and employs live audience-participation experiments to help attendees understand how people perceive investments and improve their thinking about wealth and the future. It will provide financial professionals with a framework for integrating these ideas into their investment plans.
The financial planning industry is on the front lines of the largest wealth transfer in history. Over the coming decades, trillions of dollars will move to the next generation through inheritance, business transitions, and unexpected life events. Yet while advisors are highly trained in technical strategy, many have received little guidance on how to support clients through the emotional and psychological realities that come with receiving wealth.
And when that piece is missing, something predictable happens: Clients hesitate. They disengage. They delay decisions or make choices that don’t align with the plan.
Because in moments of sudden wealth, financial decisions aren't just logical, they're deeply emotional.
In this powerful and personal keynote, Marin Laukka blends financial psychology expertise with firsthand experience navigating sudden wealth after a house fire and unexpected financial windfall. Marin introduces three common emotional experiences that shape client behavior, trust, and follow-through, then shares practical language and tools to better support clients through their pivotal moments.
This session highlights the “missing piece” in financial planning to help advisors lead not just with strategy, but with a deeper understanding of the human experience of wealth. By integrating emotional intelligence with financial expertise, advisors will strengthen relationships, improve outcomes, and stand out in an increasingly commoditized industry.
Most financial planners have only heard two versions of the reverse mortgage story — the sales pitch that glosses over the costs, and the outdated warning that treats it as a last resort for the desperate. Neither one is useful to a planner trying to serve a client well. This webinar, led by three reverse mortgage experts NAD FINANCIAL PLANNERS, gives advisors the honest, three-part framework instead: how the product actually works today, the red flags that should end the conversation before an application starts, and the specific planning scenarios — backed by peer-reviewed research — where a reverse mortgage earns a real place in a retirement plan.
Attendees will see the mechanics that matter for client conversations: today's HECM lending limits, the non-recourse protection that caps family risk at $0 regardless of home value, and the standby line of credit that grows whether or not the home appreciates — a feature that Harold Evensky recommended advisors use for mitigating sequence-of-return risk. Financial planners will join to share multiple examples of how their clients have used a reverse mortgage. Plus, there will be a candid discussion of when a reverse mortgage does NOT work.